Cheshire-based company, TIMCO, has reported it is on track to launch 1,000 new products by the end of the year. The Nantwich-headquartered company, which is a major supplier of construction products, is celebrating its 50th anniversary year, and now provides more than 8,000 products for construction and industrial companies that are essential for their day to day business.
The new products include high-viz clothing, which expands the company’s CE-Approved Personal Protective Equipment (PPE) range to include vests, polo shirts, sweatshirts, fleeces, trousers, jackets and coats. More than 200 new hand tools were introduced this spring and summer. The product selection was specifically designed for a range of tasks covering all trades and applications for today’s demanding construction environments. TIMCO has further extended its ironmongery category with more than 200 new interior and exterior ironmongery products launched as part of a full range review.
TIMCO also added to its selection of A5 Range Specific Product Guides containing comprehensive and dedicated product range overviews. These are category specific and available for customers use; providing them with additional marketing collateral as well as helping to drive further sales.
The company has further launches due before the end of the year, with a range of new Workwear scheduled for November, and a whole, new and exciting category range which will be unveiled online prior to Christmas, ahead of the official launch in January.
It’s not just the quality of its products that has earned TIMCO its first class reputation, but also its commitment to delivering excellent customer service to suit individual customers’ needs. TIMCO’s ongoing focus and investment has been centred on the website and its ongoing development to improve speed, search functionality and overall user experience. Examples include Related Products, Out of Stock Alternatives as well as Back in Stock Dates and a unique Stock Watch Function which provides customers with an ‘alert’ when the selected product returns to stock.
The company has also introduced Direct Delivery online earlier this year, a major project whereby TIMCO can deliver products to any address for only £2.50 (for orders of more than £50) and can even personalise the delivery by including the customer’s logo on the delivery note. This solution saves customers warehouse space, operational costs, and staffing costs, and provides TIMCO customers with access to 8,000 products overnight.
The popularity of the service is evident in the fact that the percentage of direct to site orders now accounts for 10% of orders each month.
Simon Midwood, MD of TIMCO, commented: “We conducted extensive research to find out the products and services our customers want, and we’re delighted to be delivering these through an ever-increasing range of quality stock, accompanied by the famous ‘TIMCO hug’ – an umbrella of support packages that help customers compete in a competitive market.”
