Manhattan Associates Inc. (NASDAQ: MANH) has announced that PacSun, a prominent specialty retailer offering emerging youth brands and trending fashion, has opted for Manhattan Active® Point of Sale to elevate its omnichannel sales strategy and provide customers with a seamless, unified shopping experience.
PacSun, renowned for curating a unique selection of relevant brands and styles for inspired youth, operates both online and through over 300 stores nationwide. By integrating Point of Sale with its existing Manhattan Active Omni Order Management system, PacSun aims to enhance customer interactions and ensure consistent experiences across all channels, aligning with its move towards unified commerce.
Building on its utilisation of Manhattan Active Omni’s industry-leading order management, store inventory, and fulfilment capabilities, PacSun’s expansion to include Manhattan Active Point of Sale enhances its omnichannel offerings. This move grants associates a unified and intuitive experience encompassing in-store selling, engagement, and fulfilment functions. The solution empowers PacSun to deliver a modern, personalised shopping experience to customers at a pivotal point of interaction – the point of sale.
Shirley Gao, CIO of PacSun, stated, “The addition of Manhattan Active Point of Sale is a transformative step for PacSun as we strengthen our foothold in unified commerce. We highly value the comprehensive and robust nature of the entire suite of Manhattan Active Omni solutions, including Point of Sale. This powerful application gives us access to advanced Omnicart capabilities, customer interaction insights, clienteling, customer-controlled fulfilment, and endless aisle functionality to deliver an advanced omnichannel shopping experience to our customers.”
Bob Howell, Executive Vice President of Americas for Manhattan Associates, noted, “With Manhattan Active Point of Sale in place, PacSun is poised to maintain its success as a premier fashion destination for Gen Z and Millennial shoppers. We take pride in supporting this innovative retailer, and we are pleased that they have chosen our next-generation point of sale solution.”
Stay updated with the latest product, customer, and partner news from Manhattan Associates through Twitter, LinkedIn and Facebook.
