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Sunday, December 7, 2025

Choosing the Right Investment Strategy For You

Whether you’ve recently got into investing, want to start investing for your retirement or you’re looking for new techniques, it can be hard to decide what investment strategy to go for.

There are many different approaches, all of which have their own strengths and weaknesses. By focusing on only one or two strategies, however, you’re able to develop an understanding to increase your skill. This will provide better results in the long run.

This article is here to help you decide which investment strategy is best for you. We will run through some of the most popular strategies from systematic investing to buy and hold investments.

What Is an Investment Strategy?

An investment strategy is an approach to investing that uses a methodical and consistent tactic. It’s a way to guide an investing decision using data, certain criteria or a theme, basing decisions on a proven method.

It’s also helpful when it comes to comparing results and returns against other investment methods.

Investing Reminders

No matter what type of strategy you decide to follow, there are certain principles that you should follow when it comes to investing. Firstly, you should take your time and never rush an investment decision. This can end in a bad way, even if the investment seems like a good opportunity.

This leads nicely to the next tip; you should only use a strategy that you understand. If you don’t understand it, don’t use it, or learn more about it.

Finally, you should start with attainable and realistic goals. This will help your understanding, skills and confidence when it comes to investing. Now we’ve run through this, we can go into some of the most popular types of investment strategies.

Buy and Hold Investments

This is one of the most simplistic types of investment strategy which makes it a popular one.

With a buy and hold investment, individual stocks are bought and held for an amount of time. The success of a buy and hold portfolio will depend on which companies are held.

It can be tricky, of course, and many investors end up selling their investments too early. You can avoid this by choosing a stock that is likely to be there for a while, these are usually strong brands which aren’t likely to change but keep the investments small so that you don’t damage your portfolio. Remember that no matter what investment you make, there is always a risk.

Systematic Investing

This type of investment plan uses data to drive the decision-making. It’s also often referred to as quantitative investing as well as data-driven, algorithmic, or rules-based investing.

Using previous data helps assess the risk factor of an investment. It’s a mathematical-based approach to predict the investment outcome, which is good for giving an investment the best chance possible. However, it’s key to remember that just because an investment has worked before, it never guarantees success in the future.

Value Investing

This investing technique can result in the most consistent number of returns in the last 100 years, so it’s no surprise that it’s a popular strategy. It’s a strategy where investors will buy stocks that are at or below their usual value. The lower the value when bought, the less the company needs to earn for a good future return.

To do this, however, knowledge and understanding about the true value of a company is required, as a cheap stock is usually cheap for a reason, so the investor must make sure that a cheap stock has high-quality potential.

How To Decide

Knowing the different investments out there is one thing but knowing which is best for you is another.

Firstly, you should pick the one that best interests you. You’re much more likely to succeed if you’re putting in the time and effort to really learn and understand a strategy.

If you specialise in a certain industry, use this to your advantage. But be realistic in the amount of time you have to understand the investment process.

You should also take your finances into account to assess the risk factor, from your financial situation to your stress levels. If you think that investing could cause you a lot of stress, look into the types of investments that are less demanding.

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