The secrets of success of some of Chester’s most impressive small firms will be shared, when the Small Business Saturday campaign’s nationwide roadshow, ‘The Tour’, pulls into the area this week.
Arriving in Chester on Friday, the Small Business Saturday Tour team will visit and feature ‘behind the scenes’ interviews with independent businesses across the city, spotlighting their creativity, entrepreneurial spirit and contributions to the local community.
‘The Tour’ is part of the official countdown to Small Business Saturday campaign — which takes place on December 7 — and celebrates small business success and encourages consumers to ‘shop local’ and to support businesses in their communities.
Local small businesses to be visited will include mail and parcel delivery service Local Postal Solutions, independent fashion brand BePo, and The Littler Places Art, an architecture-inspired gifts designer.
Once again supported by BT, The Tour is visiting over 20 locations throughout the month including Newcastle, Darlington, and Leeds.
Michelle Ovens CBE, director of Small Business Saturday UK, said: “We are extremely excited to be visiting small businesses in Chester and all across the UK with this year’s Tour, in the lead-up to Small Business Saturday itself.
“The campaign is all about shining a light on the nation’s fantastic small firms and highlighting their huge impact across society and the economy, but especially to local communities like Chester.”
Travelling more than 3,000 miles, The Tour will make use of electric vehicles to reduce emissions and reflect the sustainable switches many small business owners are making, as part of their vital role in the race to net zero.
As the roadshow travels around the UK, small business owners across Cheshire and the rest of the country can also take part in the campaign’s wider online programme of free business support, running throughout the autumn.
Online webinars on a range of business topics are being offered each day, as well as free one-to-one mentoring and chances for small businesses to tell their stories and network on Small Business Saturday’s social media channels.
On Small Business Saturday customers across the UK go out and support all types of small businesses, online, in offices and in stores. Many small businesses take part in the day by hosting events and offering promotions.
A Small Business Happy Hour on Instagram will also take place every week, with giveaways from local businesses all over the country.
