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Saturday, January 31, 2026

Direct Co Group and School Uniform Direct Proudly Introduce the World’s First Unisex School Blazer

The Direct Co Group / School Uniform Direct is delighted to introduce the world’s first Unisex School Blazer, representing a pioneering stride towards sustainable school uniforms. This groundbreaking creation not only marks a significant milestone in the fashion and schoolwear industry but also addresses the pressing need for sustainability. Released earlier this summer, perfectly timed for this year’s back-to-school season, this innovation promises to revolutionise our approach to school attire, with more than 70 schools already embracing this transformative solution.

The response from schools, parents, and students has been overwhelmingly positive, highlighting the remarkable balance of cost, convenience, and fit.

This trailblazing initiative underscores the company’s steadfast commitment to fostering a more sustainable future. The Unisex School Blazer is meticulously crafted using recycled polyester, sourced from plastic bottles, signifying a substantial step towards reducing the environmental footprint associated with school uniforms.

Key Benefits of the Unisex School Blazer:

1. Sustainability at the Core: By incorporating recycled polyester from plastic bottles, the Unisex School Blazer exemplifies our unwavering dedication to environmental responsibility. This eco-conscious choice significantly diminishes the demand for new resources and contributes to the fight against plastic waste. Furthermore, we are proud to announce our partnership with Ecologi, and starting from November 1, 2023, a mangrove tree, one of the most effective trees for mitigating carbon dioxide pollution, will be planted for every blazer purchased.

2. Financial Advantages: The Unisex School Blazer is not only eco-friendly but also economically prudent. Its adaptable design ensures it can be passed on as pre-loved clothing, aligning seamlessly with government guidance on second-hand uniforms. Families can save money, while children can enjoy quality clothing at a fraction of the cost, with the added convenience of passing it on to any gender.

Additionally, the durability of the recycled polyester fabric ensures that these blazers can withstand the rigors of daily school life. This longevity minimises the need for frequent replacements, further reducing costs and reinforcing the financial benefits of this sustainable choice.

3. Reduced Landfill Waste: The ability to repurpose and pass on the Unisex School Blazer contributes to a reduction in textile waste that would otherwise end up in landfills. This action aligns with global endeavors to minimise waste and environmental impact.

In addition to the Unisex School Blazer, The Direct Co Group / School Uniform Direct proudly introduced Unisex School Shirts in 2022. Both of these garments have undergone meticulous research and development, with a focus on fits and styles that meet the highest standards of comfort and durability. This ensures that students not only look sharp but also feel comfortable and confident throughout their school day.

As schools worldwide grapple with the challenges of sustainability and environmental responsibility, The Direct Co Group / School Uniform Direct remains resolute in its mission to provide innovative and eco-friendly solutions. The Unisex School Blazer and Unisex School Shirts stand as testaments to the company’s commitment to a brighter, more sustainable future for students and the planet.

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