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Cheshire
Friday, February 6, 2026

LEADING SUSTAINABLE DRIVEWAY COMPANY LAUNCHES IN CHESHIRE WITH SOLUTIONS TO COMBAT PLASTIC WASTE

Oltco, the UK’s leading sustainable resin driveway company has just launched in Cheshire and is run by experienced local businessman, Keith Bush. Keith and his expert team will be delivering premium resin bound driveway solutions, including Oltco’s innovative, Recycle Bound and Recycle Base products, across Crewe, Northwich, Nantwich, Shavington, Middlewich and the surrounding areas.

Recycle Bound is the world’s first recycled driveway solution which helps to combat the global issue of plastic waste. Made utilising waste plastic that is already in circulation (straws, plastic drink bottles and plastic food packaging) from a plastic recycling point, each square metre of Recycle Bound consists of the equivalent of 3,000 plastic straws. Therefore, if Recycle Bound was laid on a standard 50 square metre drive, the equivalent of 150,000 plastic straws would be recycled in the process.

Since the launch of Recycle Bound in January 2019, Oltco has already utilised the equivalent of over 150 million plastic straws in driveways, paths and patios across the UK and this number continues to grow every week. Keith is looking forward to continuing to help combat the issue of plastic waste with Recycle Bound installations across Cheshire.

Alongside Recycle Bound, Oltco Cheshire also offers Recycle Base which is a ground reinforcement system made utilising stone and low-grade plastic, including waste ocean plastic which is developed by and exclusive to Oltco.

Keith is no stranger to managing successful businesses as he has worked across the UK doing exactly that. He was drawn to Oltco’s impressive product offering and family values and he knew that this would be the perfect fit for him.

Keith Bush says: “Oltco has provided me with an exciting challenge to run my own business and build my own team. I am really looking forward to offering Recycle Bound and Recycle Base to the Cheshire area and playing a role in the success of the products.”

Tom Stringer, Co-Director at Oltco, comments: “Keith is so passionate about the products and the Oltco brand which is why we knew he would be the right person to lead the way at Oltco Cheshire. His previous experience is really impressive and he has demonstrated that he has what it takes to grow the Oltco name across the area.”

Johnny Pearce, Co-Director at Oltco, adds: “We are confident that Keith and his team will be creating stunning transformations for their customers and we’re looking forward to seeing Oltco Cheshire grow from strength to strength.”

The benefits of Oltco’s resin bound and Recycle Bound solutions include a 20-year guarantee, anti-slip surface and porous properties, all of which provide Oltco’s customers with the peace of mind that their Oltco surface is of the highest quality.

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