In today’s world, consumers demand transparency and quality in the food they eat, and European Union (EU) rice is leading the way. The “EUROPEAN RICE” campaign invites you to discover the meticulous journey of EU rice, from the fields where it is grown to the table where it is served.
European rice is cultivated with care, adhering to strict EU regulations that ensure sustainability, food safety, and premium quality. With a robust traceability system in place, every grain of EU rice can be tracked back to its source, providing peace of mind and trust for consumers.
Why Traceability Matters:
Quality Assurance: EU rice undergoes rigorous testing and certification processes to meet the highest standards.
Transparency: Every stage of production—from planting and harvesting to milling and packaging—is documented and verified.
Sustainability: By prioritizing eco-friendly farming methods, EU rice supports the environment and ensures the long-term viability of agricultural land.
The farm-to-fork journey of EU rice is a testament to the dedication and expertise of European farmers, delivering a product that is both delicious and ethically produced.
For more information about the “EUROPEAN RICE” campaign, upcoming events, and social media activities, please visit our website or follow us on our social media channels:
Facebook: europeanrice – www.facebook.com/europeanrice
Instagram: rice_eu – www.instagram.com/rice_eu
YouTube: rice_eu – www.youtube.com/rice_eu
Website: www.europeanrice.eu
About the “EUROPEAN RICE” Campaign:
The “EUROPEAN RICE” campaign is an EU-funded initiative dedicated to promoting the benefits, sustainability, and versatility of European rice in the UK and other global markets. It aligns with the EU’s objectives of enhancing the competitiveness and market presence of EU agri-food products worldwide, emphasizing sustainable practices and high-quality standards. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH-QUALITY AGRICULTURAL PRODUCTS
Funded by the European Union. Views and opinions expressed are, however, those of the author(s) only and do not necessarily reflect those of the European Union or the European Research Executive Agency (REA). Neither the European Union nor the granting authority can be held responsible for them.
